Views - My Views

Here is what Aparna thinks about happenings around the world...

Aparna read an article on Wall Street Journal "A Visit to the Potty Lab" and thinks it is a good initiative with right approach Design thinking projects must involve the end users, i.e. clients affected by the system on a day-to-day basis, in the creation of the design. Such project often lack discussion on the approaches to bring about systemic behavioral change for best use of the products. While product innovation is central, they alone cannot produce positive social change. Larger educational and awareness programs should supplement such design projects.

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